PAL Accounting & Advisory began with a simple idea: that business advice should feel less transactional and more like a conversation with a trusted and clever mate.
In 2016, after decades in the industry, Peter Landers decided it was time to do things differently—focusing less on titles and timesheets, and more on people and purpose. He teamed up with Marc Reiffel and a tight-knit team who shared his vision: to build a firm grounded in community, relationships, and real support.
We’re accountants, sure. But more than that, we’re sounding boards, steady hands, and straight talkers. With over 40 years of combined experience, we’re here to help clients not just tick boxes, but actually win at life.
We’ve served Geelong and surrounds for over 40 years, supporting clients with more than just compliance. We deliver real strategy, forecasting, and practical advice that gets results. Our clients come from trades, retail, medical, property, construction, NFPs, creatives and more. If you’ve got a dream (and maybe a shoebox of receipts), you’re our people.
Our mission? Help people win at life. We give business owners the tools to grow, help individuals keep more in their pocket, and support property pros and retirees to manage their legacy. And we back our team to build careers they love. If you’re stuck, frustrated, or ready to get excited about your business again, we’re here for it.
Sure, we know the ins and outs of tax law. But we also know what it’s like trying to make big decisions between back-to-back meetings, school pickups, and remembering to sort out dinner. We get it, and we’re here to help.
Integrity and accountability aren't buzzwords to us. We’re committed to getting the right result for you, and we work with you — not just on your file. No being passed around like a hot potato, no disappearing acts, and definitely no “that’s not my job” energy.
The world moves fast — and so do we. Whether it’s new tech, new legislation, or a new direction for your business, we stay on our toes so you can stay ahead. We’re big on learning, staying curious, and always looking for that extra 1% improvement.
You deserve more than just box-ticking. You deserve a team that helps you run smarter, sleep better, and spend less time second-guessing your numbers.
So whether you’re a small business owner who’s outgrown their “just does the tax” accountant, or someone who’s tired of feeling stuck, overpaying, or doing it all alone — welcome to PAL. We’re here to help you grow, breathe easier, and finally feel like you’ve got the right team in your corner.
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